Technical Marketing Lead helping founders build automated marketing systems that scale revenue without expanding headcount. Meta Technology Partner.https://www.anthony.id/https://www.anthony.id/writing/technology-is-not-the-business-demand-is/https://www.anthony.id/writing/technology-is-not-the-business-demand-is/Why I stopped chasing AI tools and started chasing real demand — and what changed when I saw technology as a delivery layer, not a product.Wed, 17 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/ctr-cpl-cpql-cac-the-metrics-that-matter/https://www.anthony.id/writing/ctr-cpl-cpql-cac-the-metrics-that-matter/Why serious business owners look past CTR and CPL to CPQL and CAC — and how end-to-end funnel optimization creates compound growth for lean teams.Tue, 16 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/lima-tahun-founder-2000-leads-conversion/https://www.anthony.id/writing/lima-tahun-founder-2000-leads-conversion/Rp 14 juta in ad spend, 2.000 leads, and a revenue gap. What I rebuilt to stop confusing top-of-funnel volume with commercial velocity.Tue, 16 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/mapping-industry-knowledge-graph/https://www.anthony.id/writing/mapping-industry-knowledge-graph/How knowledge graphs help founders and lean marketing teams see the whole industry landscape, experiment faster, and align execution with long-term vision.Tue, 16 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/saas-growth-framework-chatagent/https://www.anthony.id/writing/saas-growth-framework-chatagent/The framework I am using to grow ChatAgent.so: an AI agent for WhatsApp storefront that turns inbound chats into closed orders and repeat customers.Tue, 16 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/seo-automation-visual-sitemap/https://www.anthony.id/writing/seo-automation-visual-sitemap/How we built an automated visual sitemap using WordPress, FastAPI, and React Flow to fix crawl errors, orphan pages, and slow indexing.Tue, 16 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/why-we-moved-chatagent-from-nextjs-to-astro/https://www.anthony.id/writing/why-we-moved-chatagent-from-nextjs-to-astro/A practical founder's note on migrating our marketing site from Next.js to Astro for faster pages, better search visibility, and lower running costs.Tue, 16 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/how-i-reduced-weekly-reporting-from-3-hours-to-90-seconds/https://www.anthony.id/writing/how-i-reduced-weekly-reporting-from-3-hours-to-90-seconds/A real breakdown of how I replaced a manual Monday morning ritual with a Python script — and what changed after I did.Mon, 15 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/python-data-ai-sales-background/https://www.anthony.id/writing/python-data-ai-sales-background/Most Python content is written for engineers. Here's how I frame it for people who think in revenue, pipelines, and customer behavior.Sun, 14 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/automating-marketing-reports-with-python/https://www.anthony.id/writing/automating-marketing-reports-with-python/How I replaced a 3-hour weekly reporting task with a Python script that runs in minutes.Mon, 08 Jun 2026 00:00:00 GMThttps://www.anthony.id/writing/why-learning-python-for-marketing/https://www.anthony.id/writing/why-learning-python-for-marketing/Coming from a sales and marketing background, here's why I decided to learn Python and what changed when I did.Mon, 01 Jun 2026 00:00:00 GMT